Woman using the Ferra strength machine at home

Strength Training
for the 50+

At home.

₹2,000/month — cancel anytime.

Ferra memberFerra memberFerra member

Trusted by 1,000+ families

Forbes 30 Under 30 AsiaBacked by Accel, Rainmatter and Prosus Ventures

After 30, we get weaker every year.

5 minutes a day,
so you can

climb stairs without stopping

Gentle, guided strength training at home — designed for bodies over 50.

Grandmother giving her granddaughter a piggyback ride in the park

Customers who
got stronger.

100 days

Dr Arun

69 · Bengaluru

“Now we are enjoying our old life like anything. We all are happy. We are physically fit.”

60 days

Mita Puri

69 · Bengaluru

“Ferra has resolved my issue of strength training. This is compact, small, nice, doable.”

180 days

Sunitha G

58 · Bengaluru

“Strength training has improved my movement in my shoulders.”

Manjula

Video story

How Manjula got her strength back.

Sunitha G

Video story

I Trained at Home for 6 Months And Now I Carry My Own Bags

Dr Arun

Video story

How I got Stronger at 72.

Nirmala — Ferra user
312 days

Nirmala

68 · Indiranagar

“I can climb stairs without holding the railing anymore.”

Vatsala — Ferra user
217 days

Vatsala

64 · HSR Layout

“My morning walks feel lighter — no more stiffness in my knees.”

Laxmi Narayan — Ferra user
402 days

Laxmi Narayan

71 · Jayanagar

“Carrying groceries up three floors used to exhaust me. Not anymore.”

Dr. Devaraj — Ferra user
491 days

Dr. Devaraj

62 · Kanakpura Area

“In a month, my ability to lift or pull things improved for me.”

Dipen — Ferra user
90 days

Dipen

46 · Bengaluru

“The knees have stopped paining.”

Mita Puri, 69

How I became Strong after 50

Meet Mita Puri, who believes strength training is the fountain of youth and the key to staying independent. Her message is simple: movement is essential, independence is invaluable and it is never too late to start.

More stories on our YouTube channel
Ferra memberFerra memberFerra member

Trusted by 1,000+ families · Read reviews

Perfect for parents to get started in strength training. Easy to use machine with the app and guided exercises. Saves the hassle of buying a lot of weights at home, or them going to the gym and keeping an expensive personal trainer.

Abhinav AggarwalGoogle review

I have subscribed to the service and would recommend highly to all. It is very good for strength training. It makes the progress slow and steady. Both my wife and myself do it every day and greatly benefitted.

Lakshmi Narayanan SrinivasanOn Facebook

I am using Ferra for last One and a half. It is really very good. I am 66 yrs old. I can see a change and I am enjoying

Anita KadianOn Facebook

Top-notch device, trained and professional coaches, thoughtfully designed app with instructional videos, and guidance to motivate users. Highly recommended.

Mahesh RamaniGoogle review

My parents never used to do strength training and then I came across this ad of Ferra and surprisingly they now workout every day 🙌 Thank you Ferra.

@himank_goyalOn Instagram

Excellent initiative taken by the Iitians Anurag & Rohit for aged people to do the strength training comfortably right at home choosing the time convenient to us. The crystal clear instructions by the trainers helps one in correcting the postures. Very good. Thank you

Raji SampathOn Facebook

Very professionally managed assessment by Aisiri and an equally professionally managed onboarding by Mayur with detailed explanations of the dos and don'ts too … What a delight the Ferra device is

Poovaya B MGoogle review

Its been 100 days since I started Ferra exercise. Tq Aashima

@ra.vichandran2549On Instagram

They are a group of young motivated professionals, who clearly know their job and seem to enjoy what they are doing. Their product (Ferra) is great. It is clearly well researched and well made.!

Mahesh KumarGoogle review

Not only for aged person it's good for young people also as me and my son both are using

Malini AdhikariOn Facebook

Great fitness evaluation session & demo at the Ferra Experience Center. Professional, thorough, courteous & individualised advice.

Pradeep DavidGoogle review

This product genuinely changed how I think about workouts. I always assumed you needed an hour to see results

@__viveksoni__On Instagram

Exercises for your

knees

Simple exercises for everyday life. Designed with physiotherapists.

01

For

  • climbing stairs
  • getting off the sofa
  • getting up from the floor
02

For

  • reaching top shelves
  • lifting luggage
  • taking boxes off the loft
03

For

  • opening heavy doors
  • pulling drawers
  • carrying a water bucket
04

For

  • pushing off a chair
  • bracing a fall
  • getting out of bed
05

For

  • lifting bags overhead
  • changing a bulb
  • hanging curtains
06

For

  • carrying groceries
  • holding your grandchild
  • watering the plants
07

For

  • picking things up
  • tying your shoes
  • making the bed

Swipe to see all 7 exercises →

At Home

Can be installed in

living room
Ferra machine tucked into a small corner — less footprint than a yoga mat

Needs less space
than a yoga mat.

Ferra machine at home, ready when you are

Made for
Indian homes.

Ferra machine fits seamlessly into your living space

Your bedroom.
Your gym.

Ferra machine in a home setting

A smart gym
that lives on your wall.

Who is
Ferra for?

Ferra is designed for adults 50+ who want to stay strong, steady, and independent — without hard workouts or long sessions. One guided movement a day builds the strength you use in everyday life.

  • Climb stairs with confidence
  • Get up from chairs and the floor more easily
  • Carry groceries without straining your back
Member story"I'm fit enough to do everything" – Sunitha on strength training

Common conditions
strength training helps with.

OsteoporosisType 2 DiabetesHypertensionKnee PainSarcopeniaBack PainOsteoporosisType 2 DiabetesHypertensionKnee PainSarcopeniaBack Pain
OsteoarthritisBalance & FallsMenopausePost-surgery WeaknessSpondylitisOsteoarthritisBalance & FallsMenopausePost-surgery WeaknessSpondylitis

One price.
Everything included.

  • No deposit
  • No lock-in
  • No surprises
  • Free delivery
  • Free installation
Ferra at home — view 1
Wall-mounted. Saves floor space.

Why pay ₹8,000+/month for a personal trainer?

Who’s training

Billing

₹2,000/month

Billed monthly by UPI autopay.

Cancel anytime — even after the first month. No lock-in.

  • Free delivery & installation
  • App sets the resistance for you
  • Video-call onboarding
  • No deposit
Start my subscription

Who it’s for

  • Adults 50+
  • Trusted by 1,000+ families
  • No deposit, no lock-in on the monthly plan

See it in action.

A daily workout, smart weights versus iron plates, and how setup works.

Daily workout with FerraOn YouTube
Smart weights or iron plates?On YouTube
How setup worksMade by a Ferra member · Instagram
Member storyHow Manjula started Strength Training

A note
from the founders.

Anurag Dani — Founder

Anurag Dani

IIT Delhi

Rohit Patel — Founder

Rohit Patel

IIT Delhi

We built Ferra for our parents.

We noticed small things. Walking slower on the stairs. Holding the railing a little tighter. Taking a moment longer to get up from the chair.

It worried us. But our parents didn't want a gym, and they didn't want to be treated like patients. They just wanted to live their lives.

So we built something small. A machine on the wall. Five minutes a day. No shouting trainers, no hard workouts. Just gentle exercise that makes you a little stronger every day.

Our dream is simple. We want you to carry your own bags. Climb your own stairs. Sit on the floor with your grandkids — and get back up with a smile.

That's it. That's Ferra.

Common questions,
answered.

What's included in the subscription?
Everything: the Ferra machine delivered and installed at your home for free, the app that guides every session and adjusts the resistance for you in real time, a video-call onboarding to get you comfortable, and a free strength assessment at our Bengaluru centre every 3 months to track your progress (in Delhi NCR, take it whenever you visit Bengaluru).
How is Ferra priced, and what does the monthly subscription include?
You don't buy the machine — it comes with the subscription. Ferra is one simple monthly price: ₹2,000/month for one user, ₹2,500/month for two, or ₹3,500/month for a family of up to six. That covers everything — the machine, free home installation, the app, video-call onboarding, and your quarterly strength assessment. No deposit, and the monthly plan has no lock-in — cancel anytime. Prefer to pay upfront and save? Pay for 6 or 12 months at once — for one user, ₹10,800 for 6 months or ₹20,400 for 12 months (₹1,700/month).
I've never done strength training. Is it safe at my age?
Ferra was designed for exactly this. The machine uses concentric-only resistance, which makes strength training gentle and predictable for beginners, and the app sets the resistance to your level — you never manage weights. Every session is guided step by step. If you have a medical condition, we recommend a quick check with your doctor before starting.
I have joint pain or a past injury — is Ferra safe for me?
For most people, yes. Ferra's concentric-only resistance is gentle on the joints, and the app sets every session to your level, so nothing is sudden or unpredictable. Done consistently, strength training builds the muscles that support your joints — which over time can help with everyday aches like knee or back pain. It isn't a treatment, though: if you have a serious condition or are recovering from an injury or surgery, please check with your doctor before starting.
Is coaching included, and how is the training delivered?
Yes — coaching is built in, delivered through the app. It guides every session step by step and adjusts the machine's resistance for you in real time, so you're never left wondering what to do or what weight to lift. You also get a video-call onboarding with our team when you start, and a free strength assessment at our Bengaluru centre every 3 months, where we review your progress with you in person — Delhi NCR members can take it whenever they visit Bengaluru.
How much time does it take each day?
Between 5 and 30 minutes a day — and if you want, you can go up to hour-long workouts. To build the habit, do a minimum of one exercise a day, rotating through the Ferra 7 — seven movements chosen to support your everyday activities over the long run. Consistency matters more than long workouts.
How much space does it need at home?
Very little. The machine is a slim, wall-mounted unit — about 4.5 feet tall and 15 cm wide — fixed against a solid wall. You need roughly 1 metre of clear width and 6 feet of depth in front of it to exercise, plus a normal household plug nearby. Installation is free, takes about 20 minutes, and usually happens within 1–5 days of subscribing in Bengaluru, or 7–14 days in Delhi NCR (the machine ships from Bengaluru).
Will someone come to my home to install the machine and guide me through the first session?
Yes — our team delivers and installs the machine at your home for free, usually within 1–5 days of subscribing in Bengaluru, or 7–14 days in Delhi NCR (the machine ships from Bengaluru; the install itself takes about 20 minutes). Once it's up, we schedule your video-call onboarding: a live session where we walk you through your first workout — the Ferra 7 movements and how to use the app. From then on, the app guides you every day.
Is there a lock-in or deposit?
There's no deposit on any plan. The monthly plan has no lock-in either — it's charged through a UPI autopay mandate and you can cancel anytime. If you choose to pay for 6 or 12 months upfront to save, that's a one-time payment: you can return within 30 days of installation and get back what you paid, less one month at the monthly price. After that, the prepaid amount isn't refundable.
Can I try Ferra before I subscribe?
Yes. In Bengaluru, you can try the machine in person at our experience centre in Central Square, Shivaji Nagar — by appointment — and take your strength assessment there. In Delhi NCR, we give you a demo over a video call, and you can take the strength assessment whenever you visit Bengaluru. Request a callback and our team will set it up. Ferra is currently available in Bengaluru and Delhi NCR (Delhi, Gurgaon, Noida, Ghaziabad and Faridabad), with delivery and installation in 1–5 days in Bengaluru and 7–14 days in Delhi NCR.

Explore home strength training in Bengaluru and Delhi NCR.

The best time to start
was ten years ago.
The second best is today.

5 minutes a day. One machine. A lifetime of independence.

Member storyBe independent and your children will run to you | Mita Puri on strength training